As meat substitutes go, in look and texture it is quite good. The bits are a bit too smooth-looking to pass for real ground meat, but it's unlikely that anyone will look that closely.
The taste is bland, so it definitely needs to be just an ingredient rather than the sole ingredient. Adding something else to it also helps with the unfortunate sticky/slimy feeling in the mouth that this product has. Using it in a pasta sauce or chili should hide that nicely.
The package is actually deceptively small. The cardboard box holds four shrink-wrapped packs that don't look very big, but which somehow blossom into enough for 4-6 Sloppy Joe burgers, depending on how much you want to stuff into a burger. And that's before any additions you may prepare it with, such as onion, garlic, potato, peas, green pepper, and corn.
Also, unlike real meat, there isn't the same amount of liquid extracted from meat during cooking.

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